REPLAY
Episode 21
National Cancer Survivor Month is a time where we recognize and celebrate the lives of millions of adults and children across the country who have been diagnosed with #cancer. On episode 21 of The New Abnormal, Michael Myers is joined by our patient advocacy specialist, Whitney Segel to discuss the importance of infusing humanity into communicating with people living with cancer.
Goodfuse Team Leads
Michael Myers | PRWeek
Abi Obre | Pharm Exec
Oct 08, 2021
PRWeek
Read MoreSee how you're relating to people's actual psyches, emotions, complexities. Or leaning instead into their virtual (and artificial) personas, roles, abstract profiles.
Are they relevant? Do the people you're seeking to engage care about what you're saying? Are you making a real difference in their lives? If we put a competitor's name and tagline on your marketing, would anyone notice?
Peers, clients, the industry and others have been greatly and consistently recognizing our good people, good work and ever-evolving way of thinking.
Big Apple Awards 2021
PRSA-NY, Class of 2021
PR News
MM+M Awards 2021
PR News Digital PR and Social Media 2021
At a very young age, I learned the power of written, spoken and unspoken communications. The unspoken came from a simple, compassionate gesture my father made, risking his business to do the right thing. That lesson stuck.
What I'm up to here
My journey with Goodfuse began in 2018 as a client. Now, as a member of the Goodfuse leadership team, I have the privilege of bringing to my colleagues and our clients more than two decades of experience serving multiple industries as a boutique agency founder, client-side senior executive, and independent consultant. My goal at Goodfuse, helping build on a foundation of humanity-infused communications excellence, is driven by years of personal and professional experience with healthcare’s insensitivities to patients and inherent inequities in the treatment of all too many communities. And I get to work with the best, brightest and most compassionate colleagues in the industry!
MoreTake the opportunity to goodfuse your marketing, your programming. Your relationship with your patients, other audiences — as flesh-and-blood people.We'll help you make it greatly caring. Make it count in their eyes, their hearts, their minds. Make it impactful — and actionable. Keep you relevant. And have it reflect in all desired ways on you, your Company, and elsewhere where it matters.
