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Announcements June 3, 2021

Goodfuse Communications Adds Three Industry Leaders to Growing Agency

- Ellene Hu, SVP, to drive client results focused on analytics and innovation
- Abigail Obre, VP, to focus on reputation management and c

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Announcements October 7, 2020

Y&R PR Rebrands as Goodfuse

Agency Adds Technology Veteran and Founder of Humanize Gregg Trueman to Leadership Team

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Announcements October 24, 2019

Dean Mastrojohn, Veteran Healthcare Communications Professional, Joins Y&R PR

Former Global Media Relations Lead for Pfizer, Inc. responsible for leading scientific and corporate media relations across accounts

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The New Abnormal

Inspired by our ability to be more connected now than ever, we launched The New Abnormal in March 2020, a vlog series recorded from our living rooms featuring real, honest commentary and counsel to brands who are trying to communicate in this uncertain COVID-19 media landscape.

Episode 15
Using Comedy to Connect and Bring Joy in Hard Times

This week on the New Abnormal, Goodfuse CEO Olga Fleming is joined by Saranne Rothberg, CEO of ComedyCures, an award-winning nonprofit that produces live events and digital programs, that bring joy-filled, therapeutic entertainment to kids and grown-ups living with illness, depression, trauma, and disabilities.

Other Episodes

Episode 14

Behind the Scenes at Bio

Episode 13

Introducing Goodfuse

Episode 12

The Rush to be Relevant: Redux

Episode 11

Engaging Patient Communities

Episode 9

Multicultural Communications in a Post-George Floyd World

Episode 8

Is Tik-Tok Healthcare's Missing Engagement Link?