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Policy News

DeMISTifying Foggy Bottom + the Rest of D.C.

Hot Topics | February 26th, 2021

If you visited Washington, D.C. as a child, you probably snickered when your parents brought you to Foggy Bottom. The somewhat silly name was a fitting description of the neighborhood at the time it was established rather than a joke gone awry. Foggy Bottom was built on low-lying lands next to the Potomac River, which made the area prone to fog. With the arrival of the industrial revolution, the area became even foggier with factories such as the Washington Gas Light Company belching gas and exhaust fumes. Today Foggy Bottom is known as the home of the U.S. State Department, JFK Center for Performing Arts, the George Washington University and other D.C. institutions.

Speaking of D.C. institutions, this week saw a flurry of health hearings, as Biden is trying to secure his administration. Nominees were met with sharp questions leading to big headlines.

Becerra: Foe of pharma

  • Xavier Becerra, California’s Attorney General and President Biden’s nominee for Secretary of Health and Human Services (HHS), faced criticism from Republicans during a Senate Health, Education, Labor and Pensions (HELP) Committee hearing for his support of abortion and his qualifications. (The HillRoll Call) These critiques might be expected in the current partisan climate, but in an unexpected twist several senators attacked Becerra for not being a friend of the pharmaceutical industry. STAT pointed out the “line of attack runs counter to most Americans’ starkly negative view of the pharmaceutical sector, and the fact that before [former HHS Secretary Alex] Azar, no health and human services secretary had ever previously worked for a drug company.”

Other health hearings on the hill

  • Dr. Rachel Levine (Assistant Secretary of HHS Nominee): Dr. Levine, a pediatrician from Pennsylvania, went before the Senate HELP Committee on Thursday. While she received many questions on issues of public health and COVID-19, it was Senator Rand Paul’s (R-Ky.) line of questioning that made headlines. The Senator faced criticism for remarks that characterized gender-affirming care as “genital mutilation,” a term not used by the mainstream healthcare profession to describe these treatments. (The HillThe Washington Post)
  • Dr. Vivek Murthy (Surgeon General Nominee): Dr. Murthy, whose hearing was held in tandem with Dr. Levine’s, was questioned by Senate Republicans for his position that gun violence is a public health issue. What was not discussed was Dr. Murthy’s work as a COVID-19 consultant for the cruise industry, Airbnb and other companies. (The Washington Post)

Your guide to FDA guidance

  • This week the FDA issued a flurry of guidance for industry and for the public:
    • The Pfizer-BioNTech COVID-19 vaccine can now be stored at conventional pharmaceutical freezer temperatures. (FDA)
    • The FDA released a briefing document endorsing the Janssen (Johnson & Johnson) COVID-19 vaccine candidate, which will be reviewed by an advisory committee today. (Axios)
    • The FDA issued guidance allowing vaccine developers to forego large randomized placebo-controlled trials for clinical trials testing COVID-19 vaccines tailored to fight specific variants. (The HillFDA)
    • And coming soon: The Centers for Disease Control and Prevention (CDC) is working on safety recommendations for people who have been fully vaccinated against COVID-19. (The Hill)

It’s Up to You

  • An Ad Council campaign funded by the US government called “It’s Up to You” was revealed this week, which aims to encourage Americans to get vaccinated when it is their turn. The campaign is one of the largest public education efforts in US history, and calls for viewers to visit www.getvaccineanswers.org for more information about COVID-19 vaccine safety and availability. (The Washington Post)

If you enjoyed this excerpt from this week’s Policy News from Goodfuse, we invite you to email us at YourTeam@goodfuse.com to sign up the full weekly “insider only” newsletter featuring fun-to-read round-ups of Hot Topics, breaking news and some quirky facts to make your Fridays Goodfused.

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Policy News

When Politics and Plush Toys Don’t Mix: The Story of Billy Possum

Hot Topics | February 19th, 2021

The year was 1908, and Theodore Roosevelt’s hand-picked successor William Howard Taft was elected president. Roosevelt’s popularity meant toy manufacturers had profited handsomely off the teddy bear. However, the industry started to look for the next big toy craze, worried the teddy bear’s popularity would wane with its eponymous president leaving office.

Fast forward to January 1909, when a banquet in Atlanta was thrown in Taft’s honor. By request the president-elect was served “possum and taters,” which is exactly what it sounds like: an 18-pound whole-cooked opossum served on a bed of sweet potatoes.

Local supporters then presented Taft with a stuffed possum, beginning a frenzied campaign to make “Billy Possum” the latest and greatest toy. The Los Angeles Times proclaimed, “the teddy bear has been relegated to a seat in the rear, and for four years, possibly eight, the children of the United States will play with Billy Possum.” A postcard advertising the new toy declared: “No more Teddy Bear/We will fondle with glee/Billy Possum is future/Our mascot shall be.”

You may be asking yourself, given such fanfare, what happened to Billy Possum? Unsurprisingly, poor Billy was not well received by children, and the marsupial’s boosters had given up on the toy before Christmas 1909.

Drug pricing reforms arrive at statehouses

  • Several state legislatures are advancing legislation to lower drug prices. While details vary from state to state, many are looking to “import Canadian drug prices” following stalled efforts to import pharmaceuticals themselves from North of the border. By tip-toeing around potential barriers such as including Medicaid programs in the policies, states are aiming to craft bills that will withstand industry lawsuits. The fact that these proposals are advancing in states from across the political spectrum – left, center and right – illustrates the broad bipartisan support for drug pricing reform. (STAT)

Woodcook defends industry interactions

  • Acting FDA Commissioner Janet Woodcock rejected calls for the FDA to erect a “firewall” between employees involved in pre-submission industry interactions and post-submission decision-making. Woodcock argued the proposed firewall, “would cause significant negative repercussions for public health.” The FDA drew the ire of an advocacy group for the way it handled the review of Biogen’s aducanumab, an Alzheimer’s drug. The agency released favorable briefing documents it co-authored with Biogen, which prompted criticism from Advisory Committee members that the FDA gave a biased presentation. (STAT)

Your Medicaid minute

  • An analysis of House Democrats’ plan to temporarily expand healthcare coverage under the Affordable Care Act isn’t too rosy. The report found the proposal would cover fewer than 2 million uninsured Americans at a cost of $50 billion. (Axios) Meanwhile, the White House moved to withdraw Medicaid work requirements approved under the Trump administration. (POLITICOThe Hill)

Introducing Medicare-X

  • Senators Michael Bennet (D-Colo.) and Tim Kaine (D-Va.) have drafted a bill that, if signed into law, would accomplish President Biden’s goal to create a government-run public option health plan. Under the proposed legislation, the plan would first roll out in markets with high premiums due to a lack of competition and be available nationwide by 2025. (The HillThe Washington Post)

If you enjoyed this excerpt from this week’s Policy News from Goodfuse, we invite you to email us at YourTeam@goodfuse.com to sign up the full weekly “insider only” newsletter featuring fun-to-read round-ups of Hot Topics, breaking news and some quirky facts to make your Fridays Goodfused.

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Job postings

Account Management – Vice President

Posted February 25, 2021

Our Community

Goodfuse, a BCW Group company, is an award-wining, high-touch boutique agency designed to guide clients through the most unpredictable communications challenges with a seasoned, hands-on senior team, and full-spectrum, fully integrated capabilities that put people first. Digital to traditional, media relations to public affairs, clients engage us to simplify. Humanize. Make something good far better. And get it right — and remarkable — right away. We bring unparalleled strategic thinking and flawless execution to a Fortune 50 company and its multiple brands around the world. Our work spans the Healthcare and Brand communications spectrum as we work on everything from consumer campaigns to high science initiatives.

What you will do…

As Vice President based in New York City you will be responsible for leading accounts under one of the largest and most well-known pharmaceutical companies in the world. The work is an interesting blend of social, digital, and data/regulatory milestones for one of the most innovative oncology franchises in the industry. We are revolutionizing the healthcare PR industry and looking for someone passionate about pushing those boundaries with us.

  • Overseeing all aspects of account management including articulating key messaging from complex data, strategic planning, counsel, and team management on a global, highly-matrixed team
  • Anticipate challenges and/or roadblocks and escalate them appropriately offering potential solutions
  • Flesh out ideas as they relate to client objectives and learn how to bring them to life in presentations and written proposals
  • Lead and mentor junior team members to build a culture of high performance

Who you will be…

  • Minimum of 7+ years of experience working within a PR or Advertising agency on both Healthcare and Consumer accounts
  • Pharmaceutical experience is highly desired
  • Oncology and rare disease experience is ideal, but equally necessary is a passion for the healthcare space
  • Exceptional oral and written communication skills
  • Top-notch project management and attention to detail across ever shifting priorities
  • Impeccable client relationship skills especially with high-touch clients
  • Ability to be senior member of an agency team with any moving parts, and lead junior team as a project manager, coach, and mentor
  • Strong strategic thinking and counseling ability
  • Strong presentation and speaking skills
  • Bachelor’s Degree required

To learn more about us please visit:

Goodfuse does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Download job description pdf.
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Job postings

Junior Motion Graphics Designer

Posted February 25, 2021

Our Community

Goodfuse, a BCW Group company, is an award-wining, high-touch boutique agency designed to guide clients through the most unpredictable communications challenges with a seasoned, hands-on senior team, and full-spectrum, fully integrated capabilities that put people first. Digital to traditional, media relations to public affairs, clients engage us to simplify.

Humanize. Make something good far better. And get it right — and remarkable — right away. We bring unparalleled strategic thinking and flawless execution to a Fortune 50 company and its multiple brands around the world. Our work spans the Healthcare and Brand communications spectrum as we work on everything from consumer campaigns to high science initiatives.

What you will do…

As a Motion Graphics Designer at the Account Coordinator level, you will be a sharp and talented designer who is motivated by a passion to innovate and take things to the next level. Someone who is ready for a fast-paced, growing team that can support us in all areas of design, with a heavy focus on animation and motion graphics.

  • This role is equal parts editor, designer, animator, and ideator
  • Create a wide variety of video content and motion graphics for brands’ social channels and campaigns
  • Design, edit, and animate digital video content and motion graphics
  • Support in developing strong, innovative video treatments
  • Be in touch with both the “big picture” and the nitty-gritty details of a project or campaign
  • Support in digital asset management including uploading, organizing, distributing, and archiving video footage
  • Stay current with industry/advertising trends, and apply them strategically
  • Work daily with creative and production teams to ensure all deliverables and deadlines are met
  • Prepare final files for delivery based on production specifications
  • Be a passionate advocate for animation, design, and marketing creative; live and breathe motion design and digital culture

Who you will be…

  • 1 – 3 years of relevant design experience
  • Well-versed in Adobe Creative Suite, including After Effects, and working in a fast-paced, deadline-driven environment
  • The ability to think critically and solve problems with concrete direction
  • The ability to collaborate and communicate effectively across the team
  • A deep curiosity and passion for great design, current creative and technology trends, and exceptional attention to detail
  • Strong portfolio highlighting animation, motion graphics, and visual design executions, informed by solid design fundamentals and evidence of systemic design thinking
  • Master in exporting files for delivery across a wide range of channels and platforms for digital, social, and video content
  • Experience working in an agency environment a plus.
  • Bachelor’s Degree required

To learn more about us please visit:

Goodfuse does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Download job description pdf.
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Job postings

Account Executive, Digital

Posted February 25, 2021

Our Community

Goodfuse, a BCW Group company, is an award-wining, high-touch boutique agency designed to guide clients through the most unpredictable communications challenges with a seasoned, hands-on senior team, and full-spectrum, fully integrated capabilities that put people first. Digital to traditional, media relations to public affairs, clients engage us to simplify. Humanize. Make something good far better. And get it right — and remarkable — right away. We bring unparalleled strategic thinking and flawless execution to a Fortune 50 company and its multiple brands around the world. Our work spans the Healthcare and Brand communications spectrum as we work on everything from consumer campaigns to high science initiatives.

What you will do…

As a Senior Account Executive based in New York City, you will be assisting in digital and social media efforts across healthcare and consumer accounts. You will be part of a growing and vibrant team, providing your expertise and advice on the latest digital strategies and technologies. We are revolutionizing the healthcare PR industry and looking for someone passionate about pushing those boundaries with us.

  • Work directly with the head of digital and digital team to develop inspirational digital and social media strategies to help elevate our clients’ brands
  • Draft content for social channels including Twitter, Facebook, Instagram, and LinkedIn
  • Help to moderate and monitor social communities in our space including social auditing and listening
  • Develop an understanding of all social channels, how they are evolving every day and where we need to be playing in the future
  • Be an active member in the brainstorm process to imagine and develop new tactics and strategies

Who you will be…

  • 1-2 years of digital and social media experience in an agency setting, healthcare experience is a plus
  • Community management and content creation experience; paid experience preferred
  • Self-starter who is hungry to take ownership of projects and build impeccable client relationship skills
  • Experience with all aspects social and how it works within integrated communications
  • Amazing flexibility and someone who thrives in a fast-paced and ever-changing environment
  • You are imaginative and inventive and will help us to reach new heights
  • Ability to take ownership of a program and work with autonomy
  • Proficiency with Microsoft Word, PowerPoint and Excel as well as social media platforms (Facebook, Twitter, Pinterest, Instagram)
  • Excellent written and verbal communications skills along with strong attention to detail
  • Experience working in and contributing to an inclusive and collaborative environment
  • Ability to push the envelope and think outside of the box

*The job description is a summary of typical job functions and is not an exhaustive list of possible duties. The jobholder’s responsibilities and duties may differ from those outlined above. Other duties, as assigned, may be part of the job.

To learn more about us please visit:

Goodfuse does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Download job description pdf.
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Job postings

Account Supervisor

Posted February 25, 2021

Our Community

Goodfuse, a BCW Group company, is an award-wining, high-touch boutique agency designed to guide clients through the most unpredictable communications challenges with a seasoned, hands-on senior team, and full-spectrum, fully integrated capabilities that put people first. Digital to traditional, media relations to public affairs, clients engage us to simplify. Humanize. Make something good far better. And get it right — and remarkable — right away. We bring unparalleled strategic thinking and flawless execution to a Fortune 50 company and its multiple brands around the world. Our work spans the Healthcare and Brand communications spectrum as we work on everything from consumer campaigns to high science initiatives.

What you will do…

As an Account Supervisor based in New York City, you will work across multiple healthcare and consumer accounts. In this role you will be a master project manager supporting both your internal team and the external client. You will start to master day-to-day account activities and know how to achieve valuable results for clients while increasing client exposure. You will act as the liaison between the media and your client by managing key press releases for clients with an ability to tell a compelling story for consumers. This person will have the ability to draft strategic materials for clients, generate creative ideas and think both strategically and tactically.

  • Develop knowledge of client’s industry, business goals and overall competitive landscape through trade publications and desktop research
  • Display your creative writing talents, developing press releases and pitch letters, which aim to engage and captivate the reader
  • Monitor several outlets a day and be able to differentiate between what is newsworthy in order to give constructive and well-thought-out client recommendations
  • Provide strategic counsel to clients and be a source of creative ideas
  • Interface with and lead communications with clients, respond effectively to client questions and contribute in client meetings all under the supervision of senior managers
  • Develop a vast knowledge of the media that influences your client’s customers while building relationships with key media outlets
  • Be comfortable with digital media tools and metrics and utilize social networking formats to reach specific audiences

Who you will be…

  • 5+ years of experience working within a PR or Advertising agency on both Healthcare and Consumer accounts
  • Knowledge of healthcare space
  • Impeccable client relationship skills and experience working with high touch healthcare clients
  • Ability to take ownership of a program and work with autonomy
  • Confident engaging clients regularly and delivering recommendations
  • Strong verbal and written communications skills with strong attention to detail
  • Strong organizational skills and ability to manage multiple projects at once
  • Bachelor’s Degree required

*The job description is a summary of typical job functions and is not an exhaustive list of possible duties. The jobholder’s responsibilities and duties may differ from those outlined above. Other duties, as assigned, may be part of the job.

To learn more about us please visit:

Goodfuse does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Download job description pdf.
Categories
Job postings

test

Posted February 19, 2021

Our Community

Goodfuse, a WPP company, is an award-wining, high-touch boutique agency designed to guide clients through the most unpredictable communications challenges with a seasoned, hands-on senior team, and full-spectrum, fully integrated capabilities that put people first. Digital to traditional, media relations to public affairs, clients engage us to simplify. Humanize. Make something good far better. And get it right —and remarkable—right away. We bring unparalleled strategic thinking and flawless execution to a Fortune 50 company and its multiple brands around the world. Our work spans the Healthcare and Brand communications spectrum as we work on everything from consumer campaigns to high science initiatives.

What you will do…

As an Account Supervisor based in New York City, you will work across multiple healthcare and consumer accounts. In this role you will be a master project manager supporting both your internal team and the external client. You will start to master day-to-day account activities and know how to achieve valuable results for clients while increasing client exposure. You will act as the liaison between the media and your client by managing key press releases for clients with an ability to tell a compelling story for consumers. This person will have the ability to draft strategic materials for clients, generate creative ideas and think both strategically and tactically.

  • Develop knowledge of client’s industry, business goals and overall competitive landscape through trade publications and desktop research
  • Display your creative writing talents, developing press releases and pitch letters, which aim to engage and captivate the reader
  • Monitor several outlets a day and be able to differentiate between what is newsworthy in order to give constructive and well-thought-out client recommendations
  • Provide strategic counsel to clients and be a source of creative ideas
  • Interface with and lead communications with clients, respond effectively to client questions and contribute in client meetings all under the supervision of senior managers
  • Develop a vast knowledge of the media that influences your client’s customers while building relationships with key media outlets
  • Be comfortable with digital media tools and metrics and utilize social networking formats to reach specific audiences

Who you will be…

  • 5+ years of experience working within a PR or Advertising agency on both Healthcare and Consumer accounts
  • Knowledge of healthcare space
  • Impeccable client relationship skills and experience working with high touch healthcare clients
  • Ability to take ownership of a program and work with autonomy
  • Confident engaging clients regularly and delivering recommendations
  • Strong verbal and written communications skills with strong attention to detail
  • Strong organizational skills and ability to manage multiple projects at once
  • Bachelor’s Degree required

*The job description is a summary of typical job functions and is not an exhaustive list of possible duties. The jobholder’s responsibilities and duties may differ from those outlined above. Other duties, as assigned, may be part of the job.

To learn more about us please visit:

Goodfuse does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

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Policy News

New Year, New Beginnings and a New Administration

Hot Topics | January 15th, 2021

As we look ahead to Inauguration Day, we are hopeful for new beginnings and an affirmation of all that makes our nation’s democracy good. With the shift in power around the corner, policymakers and media alike have been busy at work. Here are this week’s top headlines:

Biden watch 2021

  • Biden’s team has tapped Janet Woodcock, director of the FDA’s Center for Drug Evaluation and Research, to serve as acting FDA Commissioner while they determine who will be nominated to succeed Dr. Stephen Hahn. (Endpoints News)
    • Read More: While Policy News was on vacation, several more Biden appointees were announced in various healthcare roles:
      • Marcella Nunez-Smith will serve as a top adviser and the chair of a new task force focused on addressing health disparities related to COVID-19. (STAT)
      • Bechara Choucair (a Kaiser Permanente executive), Carole Johnson (commissioner of New Jersey’s human services department) and Tim Manning (former deputy administrator of the Federal Emergency Management Agency) will join Biden’s COVID-19 response team. (POLITICO)

Operation speed-it-up

  • Following a slower-than-expected rollout of COVID-19 vaccines under Operation Warp Speed, the Trump administration announced on Tuesday it would release all available doses of COVID-19 vaccines and recommend states begin vaccinating all adults over age 65. (The HillRoll Call) Meanwhile, President Elect Biden is reported to be frustrated with his team in charge of planning his administration’s response to COVID-19. Some of Biden’s advisors are worried the administration may not be able to fulfill its promise to administer 100 million doses of COVID-19 vaccines in 100 days. (POLITICOSTAT)
    • Read More: Axios’s Caitlin Owens explains how Biden’s administration could pick up the pace.

It’s a big one

  • On Thursday, President Elect Biden presented his $1.9 trillion emergency relief package to the American public. Titled the “American Rescue Plan,” the package includes:
    • $400 billion to fight COVID-19 (e.g. increasing vaccines, testing, safely reopening schools)
    • $1 trillion in direct relief to families (e.g. stimulus payments, unemployment benefits)
    • $440 billion in aid to communities and business

Biden defended the size of the package saying, “I know what I just described will not come cheaply…But failure to do so will cost us dearly.” (The Washington Post)

While we were out – a roundup of the stories you may have missed while you were taking that vacation

  • On December 28, 2020, a judge in the U.S. District Court for the Northern District of California issued a preliminary injunction preventing the Trump administration’s “Most Favored Nation” policy for drug reimbursement from taking effect. This policy would have tied the price of drugs offered under Medicare Part B to lower prices in other developed countries.
  • On January 1, 2021, a new rule from the Trump administration took effect requiring hospitals to publicly post prices for every service, drug and supply they offer. Hospitals are required to post not only the list prices found on chargemasters, but also the discounted prices they have negotiated with insurers. (Kaiser Health News, via Roll Call)
  • Axios’ Caitlin Owens outlined why Operation Warp Speed’s vaccine rollout is behind schedule (Axios) and how poor planning could increase racial and ethnic disparities in America (Axios).
  • On January 4, ex-POLITICO reporters Jake Sherman, Anna Palmer and John Bresnahan launched their new media venture Punchbowl. The outlet plans to “focus on the several dozen people who have power in Washington, and exercise it, how they exercise it and why.”

If you enjoyed this excerpt from this week’s Policy News from Goodfuse, we invite you to email us at YourTeam@goodfuse.com to sign up the full weekly “insider only” newsletter featuring fun-to-read round-ups of Hot Topics, breaking news and some quirky facts to make your Fridays Goodfused.

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Policy News

The Making of a D.C. Institution

Hot Topics | December 18th, 2020

The Smithsonian Institution is nothing short of, well, a Washington D.C. institution. A visit to the city is hardly complete without a visit to one of the cultural and scientific trust’s 19 museums or the National Zoo.

Although the Smithsonian is synonymous with America’s capital, it owes its existence to British scientist James Smithson who bequeathed his estate to the United States to create “an establishment for the increase and diffuse of knowledge.” In an ironic twist, no one knows why Smithson decided to leave his estate to a country he never visited in his lifetime. That being said, Smithson is interred at the Smithsonian Castle in Washington D.C., which happens to be open to the public if crypts are your type of tourist attraction. 

If crypts aren’t your thing, we have some good headlines this week:

Five days of vaccine news in five bullets

  • Did the deluge of COVID-19 vaccine news this week leave your head spinning? We summarize the highlights below:
    • Pfizer and BioNTech: This week the first doses of the Pfizer/BioNTech were administered to healthcare workers around the U.S. following the FDA’s Emergency Use Authorization last week. (The Washington PostThe Hill)
      • The U.S. government is also in the process of negotiating the procurement of 100 million additional doses of the vaccines. (POLITICOThe Hill)
      • Healthcare workers made a curious discovery this week: Six or sometimes seven full does of the Pfizer/BioNTech vaccine could be drawn from the vials, which are labeled to hold five doses. On Wednesday, the FDA authorized hospitals and pharmacists to administer these sixth or seventh doses, if the full doses could be drawn from a vial. The additional doses, which are the result from a routine industry packaging practice, could increase the U.S. vaccine supply up to 40%. (POLITICO)
    • Moderna: Following an endorsement from an FDA advisory committee on Thursday, Moderna’s COVID-19 vaccine candidate is expected to receive an Emergency Use Authorization. If authorized, Moderna’s vaccine candidate would be the second to become available to the American public. (The Washington PostThe Hill)
    • Vaccine Brand Names: Wondering when we can stop referring to the COVID-19 vaccines as COVID-19 vaccines? Companies are not expected to announce brand names for COVID-19 vaccines until the FDA fully approves the shots, expected in 2021. (STAT)

Sackler’s take the hot seat

  • Yesterday members of the Sackler family testified in front of the House Oversight Committee on the role of Purdue Pharma in the opioid epidemic. During the hearing, members of Congress peppered Dr. Kathe Sackler and David Sackler of knowing more than they let on and for evading responsibility for their role in the crisis. Tensions ran high, with Rep. James Cooper (D-Tenn.) telling David Sackler, “Watching you testify makes my blood boil…I’m not sure that I’m aware of any family in America that’s more evil.” (The HillSTAT)

Drug card program gets yellow card

  • On September 24, President Trump announced a plan to send 33 million Medicare beneficiaries a card that could be used to pay up to $200 in prescription drug costs. This week, his administration’s plan encountered an unexpected roadblock: An obscure industry group that sets standards for health benefit cards has blocked the cards from being created. The consortium rebuffed the cards on the grounds that they would not be consistent with the other cards it regulates, which can be used to purchase more than drugs. (POLITICO

Don’t expect this campaign to take home a Clio

  • The Department of Health and Human Services had earmarked more than $300 million for a star-studded ad campaign to boost public confidence in the midst of the COVID-19 pandemic ravaging the country. The only problem is that few of the celebs on HHS’ wish list expressed interest in the campaign for a variety of reasons. According to POLITICO, the project has faced a litany of issues with personnel and vendors.

If you enjoyed this excerpt from this week’s Policy News from Goodfuse, we invite you to email us at YourTeam@goodfuse.com to sign up the full weekly “insider only” newsletter featuring fun-to-read round-ups of Hot Topics, breaking news and some quirky facts to make your Fridays Goodfused.

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Video

Episode 14